1. Event Mar 26, 2020

    Hacks for SAHMs - How to Keep Stay at Home Kids Busy

    I got this frantic message from a client, 'Samita, my head is spinning. I am homeschooling two girls.' That set me thinking. Surely, it can't be that difficult, keeping stay at home kids busy. I came up with a few ideas of my own about how you can keep stay at home kids engaged. I am not talking play stations, ipads or the idiot box. […]
  2. Event Mar 22, 2020

    Work from Home - How to have a happy WFH experience

    Work from Home, most of us will have to do this in the coming weeks, to safeguard the wider community. For many of us working from home is a way of life. No longer is a corner office in the CBD, a paradigm of success. You can do a few things to successfully work from home. […]
  3. Event Mar 15, 2020

    Corona Virus - Deidaa Joins the Fight against COVID-19

    Pandemic, virus, isolation... we are in the grip of an unknown spectre. It is surreal, out of a movie on apocalypse. The problem is, this time it is real, real people are affected by a coronavirus, real people are dying. Covid 2020 does not discriminate. It does not confine itself to remote pockets of deprivation and poverty. It is t […]
  4. Event Mar 04, 2020

    International Women's Day - Power Dressing Tips for Storng Women

    "The story of women's struggle for equality belongs to no single feminist nor to any one organisation but to the collective efforts of all who care about human rights." Gloria Steinem. Power dressing is important because it evokes authority and competence. A power dressed woman exudes an aura of class and confidence.  […]
  5. Story Feb 23, 2020

    How is Deidaa Ethical and Fairwear?

    I have worked with artisan communities since I was a rookie designer. So much so, I have become a part of their social fabric. I do not say I am helping them, and if I am, they are helping me in return. The love and affection I receive from the people I work with, keeps me going when the going gets tough. If you feel responsible for […]
  6. Event Feb 04, 2020

    How Green Is Your Valentine's Day?

    How green is your Valentine's Day in 2020? Named after St. Valentine, this 'day of love' has been lately maligned as a marketing gimmick. Why not promote mindful purchasing this Valentine's Day? […]
  7. Life Style Jan 12, 2020

    Crochety and Crafty - 5 benefits of art and craft

    And here I was, thinking, art and craft were losing ground to mechanization in today's world. That's when it struck me, art and craft are more relevant today than ever before! […]
  8. Event Dec 27, 2019

    Boxing Day Sales - Deal or No Deal

    The hype, the crowds, the blood, sweat, and tears. Are you re-thinking Boxing Day sales this year? Before you flash your plastic fantastic, ensure the discounts are genuine. […]
  9. Life Style Dec 24, 2019

    Last Minute DIY Gift Wrapping Hacks

    Last-Minute DIY Gift Wrapping Hacks […]
  10. Nov 25, 2019

    Father’s Day Gift Ideas – Deidaatip

    Think outside the box – no handkerchiefs or socks for daddy this Fathers Day. Give dad the gift of warmth. Buy a man scarf from Deidaashop. A man scarf spells relaxed elegance. Opt for plain pashminas or patterned ones. A neutral scarf complements an understated sartorial style. Alternately, replace dad’s tie with a colourful pashmin […]
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